Tacoma, Washington | October 27–29, 2025
Day 1
7:00–8:00 a.m.
Registration
Location: Registration Lobby
Continental Breakfast
Location: Ballroom BC
8:00–9:45 a.m.
Janel Keating
Location: Ballroom A
9:45–10:00 a.m.
Break
10:00–11:30 a.m.
Luis F. Cruz—Creating Trust Between PLC Leaders and PLC Followers
Location: 316
Brandon Jones—Think Tank: Assembling and Supporting a Championship Team
Attendees are encouraged to bring a device to record their work.
Location: 315
Janel Keating—Winning the League Championship in Learning: Your School Leadership Team Is the Key
Location: Ballroom A
11:30 a.m.–1:00 p.m.
1:00–2:30 p.m.
Luis F. Cruz—Guiding Coalitions, Task Forces, and PLC Facilitators: A Collective Approach to Leading PLCs
Location: 316
Brandon Jones—The Friday Meeting: Leveraging Crucial Conversations
Location: 315
Janel Keating—Beyond WIN (What I Need) Time
Location: Ballroom A
2:30–2:45 p.m.
Break
Session A: 2:45–3:10 p.m.
Session B: 3:15–3:45 p.m.
High-Impact Talks by Principals—Descriptions
Short “TED Talk” sessions with tips and tricks to aid learning and school improvement. (Session A HITs are repeated in Session B.)
Luis F. Cruz—Diversifying the Why in the Need to Embrace PLCs
Location: 316
Brandon Jones—Light the Fireworks and Eat the Cake: Celebrations That Propel Progress
Location: 315
Janel Keating—Leading PLCs Districtwide
Location: Ballroom A
7:00–8:00 a.m.
Registration
Location: Registration Lobby
Continental Breakfast
Location: Ballroom BC
8:00–9:45 a.m.
Brandon Jones
Location: Ballroom A
9:45–10:00 a.m.
Break
10:00–11:30 a.m.
Luis F. Cruz—“There Is Already Too Much on Our Plates!” Addressing Staff Resistance as Leaders in a PLC
Location: 316
Brandon Jones—From Inept to Adept: Critical Tier 2 Action Steps for RTI at Work
Location: 315
Janel Keating—Women in Leadership: Leading With Compassion and Empathy
Location: Ballroom A
11:30 a.m.–1:00 p.m.
1:00–2:30 p.m.
Luis F. Cruz—Accountability: A Powerful and Necessary Ingredient for Effective PLC Implementation
Location: 316
Brandon Jones—The Little Engine That Could: Building an Unstoppable Guiding Coalition
Location: 315
Janel Keating—Lessons Learned From an Ambassador School
Location: Ballroom A
2:30–2:45 p.m.
Break
2:45–3:45 p.m.
Luis F. Cruz—Moving From PLC Lite to Right
Location: 316
Brandon Jones—Strategies for Aspiring and New Leaders
Location: 315
Janel Keating—Duties as Assigned: Assistant Principals, Instructional Coaches, District Coordinators, Etc.
Location: Ballroom A
7:00–8:00 a.m.
Continental Breakfast
Location: Ballroom BC
8:00–9:30 a.m.
Luis F. Cruz—“There Is Already Too Much on Our Plates!” Addressing Staff Resistance as Leaders in a PLC
Location: 316
Brandon Jones—The Friday Meeting: Leveraging Crucial Conversations
Location: 315
Janel Keating—Women in Leadership: Leading With Compassion and Empathy
Location: Ballroom A
9:30–9:45 a.m.
Break
9:45–11:45 a.m.
Luis F. Cruz
Location: Ballroom A
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